H&M's
Color DNA
We analyzed 11,328 products from H&M to determine their color season distribution.
Autumn36%0.7% avg confidence
www2.hm.comSeason Distribution
autumn35.9%
summer22.1%
winter21.3%
spring20.7%
11,328
Products Analyzed
77%
Classification Rate
Top Brands
The most prominent brands at H&M
H&M12,150
H&M's Best Picks
AI-curated products with the highest color confidence scores

Winter
H&M
Cable-Knit Cardigan

Winter
H&M
Cable-Knit Cardigan

Autumn
H&M
Wide High Jeans

Autumn
H&M
Wide High Jeans

Summer
H&M
Linen-Blend Pants

H&M
Linen-Blend Pants

H&M
Padded-Cup Swimsuit

H&M
Padded-Cup Swimsuit

H&M
Fitted Cotton Top

H&M
Fitted Cotton Top

H&M
Fitted T-Shirt

H&M
Fitted T-Shirt
Compare with Other Stores
See how H&M stacks up against other retailers
$1
Min Price
$36
Avg Price
$549
Max Price